Alford House Youth Club
Brand Refresh

If you're involved in education or youth work in London and haven't come across Alford House Youth Club, you're missing an absolute gem.

Sunday 12th July was the 2026 open day, celebrating not only the remarkable ongoing refurbishment of the building, but also an institution that has quietly changed the lives of generations of young people.

New gym. Rehearsal space. Refurbished activity hall. Fresh energy throughout the building.

But bricks and mortar aren't really the story. The story is the people.

Young people who join, stay, grow, and then return to give something back because Alford House gave so much to them. That kind of legacy doesn't happen by accident.

Yet another privilege for Studio Jouvay was to contribute to the next chapter by developing the club's refreshed identity. Always happy to be part of the Old Millhillians Club that is an integral sponsor of the club since 1934.

The aim was never to reinvent Alford House, but to give its visual identity the same optimism, warmth and youthful energy that already exists inside the building. I hope its done that for the space and its people. Design can never replace great people. But good design can help tell their story.

Congratulations to everyone involved in creating such a space to be proud of, and here's to many more young people discovering everything Alford House has to offer. In Lambeth and beyond.

These are exactly the kinds of projects we love being part of.

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